Open Letter From The Co-Founders
Hello to our growing community! This is our first ever open letter and we certainly hope this won't be the last. As you may or may not know, our community a.k.a YOU are the core of why we do what we do. In the bustle of our day-to-day, it dawned on us that we have never properly introduced our two brands, Lax. & Lay. in its differences and similarities.
Lax. was incepted from the need to create an alternative and elevated experience from what was available in the market. We opened our doors in March of 2021 at the height of the COVID-19 pandemic. It was risky to open a business in general, let alone during the most uncertain period of our lifetime. Thankfully and miraculously, we pushed through - thanks to our customers for their never-ending support and trust, as well as our team members who show up every single day to give their best.
We are eternally grateful for the love, and we can’t thank you enough for making time to provide feedback so we can do better. We hear you and we’re striving to be better. We are always excited to receive queries on expansion (hello new neighbourhoods!) and the possibility for our brand to be more inclusive - trust us, this is has been our mission since Day #1.
With that said, our unisex brand Lay. opened its doors in April of 2023. I think we can all agree that the heroes of our lives - be it our dad, husband, brother, friend - deserve the opportunity to lay it all out and now they finally can!
The inception of Lay. isn’t solely to introduce a gender neutral option. We are on a journey to explore the ever-evolving wellness industry and introduce innovation in the space. We have a tonne of plans in store for you - from wellness pop ups, collaborations to community events so do keep your eyes peeled or even better, follow us everywhere @lay.retreat so you won't miss out!
Lax. will always remain true to our values and mission in providing a safe and welcoming space for women. Our goal is to address the multi-faceted female experience - as reflected in our menu, the causes we believe in and the themes of our community events.
We would like to take this opportunity to reinforce our commitment as a company which is to improve the livelihoods of our customers and our team. Wellness is native to our culture and there is so much untapped potential and we feel the responsibility to elevate and champion the art of wellness and self care.
With your support and love, we hope to be given the opportunity to prove ourselves and execute our mission. We have a long way to go, but we know it won't be a lonely walk when you are with us on this journey. Thank you and we hope to serve you soon!
P/S: We would love to hear more feedback as our ultimate goal is to be a community-centric & customer-first company. Please feel free to email us at founder@laxretreat.com
Sincerely yours,
M&B
Co-founders of Lay. & Lax.